Closes 20–30%+ on non-referral leads

Has capacity for 30+ appointments/month

Wants predictable booked

appointments, not just leads

Understands that success requires investment

New roofers without sales infrastructure

Companies blaming marketing for weak sales teams

Anyone obsessing over cheap leads/"low CPA" instead of actual ROI

Sales/Marketing Managers or any non-owner team members

Roofing marketing has a terrible reputation...

Agencies promise "Great leads" that never close
Lead quality is fine at first, but drops after 30-60 days
Bad sales reps blame marketing, bad marketers blame Facebook

But blaming won't fix anything, and Facebook (the trillion dollar company) isn't the problem.

They send ALL leads back to Facebook as "conversions"

This trains the algorithm on tire-kickers, price shoppers, out-of-area leads

So you optimize for cost per lead, not cost per customer.

Moral of the story:
If you feed Facebook bad data, you'll get bad results.

Step-by-step:

1. Lead comes in
2. Our team calls within 5 minutes
3. Lead is qualified before booking, so you never hear "what's this about?"
4. Appointment happens
5. We collect your sales team's feedback
6. Only GOOD leads are fed back to Facebook

We'll place 30+ roof replacement appointments per month on your sales team's calendar with homeowners who are:

• in your service area

• actively needing a roof

• able to pay for the roof

• exclusive to you (no shared leads here!)

Or you DON'T PAY.

Because we teach Facebook:

Who your best customers are

Who to avoid in future advertising

How to get your ads in front of more closable homeowners

Facebook stores over 52,000+ data points per user.
When trained correctly, it becomes:

More accurate

More predictable

Cheaper over time

But most agencies never pull this lever, because they simply don't know about it.

Let's do a little math:

30 qualified appointments/month + 25% close rate
= 7-8 jobs/month

With a $12,000 average roof job, that's $84k-$96k/month.

AKA, over seven figures in roof jobs per year,
Just from the leads we bring you.

This isn't an imaginary number either.
It's pulled from 50+ active clients here at Home Hero.

He spent $8k on our ads ($266/day on average)

This brought him 28 appointments ($280/appt, higher than our average)

Steve had a lower close rate than our average client (21%, still solid)

And he closed $140k in revenue in his first 30 days.

In his first 4 months, we brought him roughly 120 appointments/month

With his ~30% close rate,

This yielded 144 additional jobs

AKA

$1.3M added revenue in 4 months ($327k/mo.)

If it's working for them, why couldn't it
work for you ?

Historically, only 2 of 60+ roofers have requested refunds.

(And they backed out before we even started service delivery)

We maintain a 0% refund rate after 10 days of starting with us.

Because we stand by our work, and we meet/exceed expectations.

Look, when sales teams don’t follow process, don’t close non-referral leads, and/or don’t give feedback to the rest of the team...

Marketing cannot save them. Not ours, not anyone’s.

That’s why we qualify YOU before onboarding.

We will not take you on if we don’t 100% believe we’ll crush it for you.

Marketing that actually works is expensive.

And we’re transparent.

- Our management fee is $1500 per month, plus 10% of ad spend (so we’re incentivized to help you scale)

- Your ad spend starts at $50-$200 per day on average, and scales based on results and your capacity.

- So you’re looking at $3k-$7k total monthly investment to start, based on your goals and how fast you want to accomplish them.

Many of our clients have come in saying this...

And most of those same clients scale to $20-30K+ total investment per month with us.

Why?

Because we grow their business, and because every dollar spent turns into more dollars.

Simple as that.

When we bring you 30 appointments...

And you close 7 jobs at 10-20k each...

Our fee is just a drop in the bucket.

Our clients actually see an average 10x return on their total investment.

For example, Luis from Unique Innovation Construction Inc. is spending $10k/month and generating $100k+ in extra revenue, consistently.

I know those numbers look too clean to believe. But we’re happy to share his contact info (upon request) so you can hear it yourself.

Step 1: Apply through the form below
Step 2: If you qualify, schedule a call

On that call, we’ll do a bottleneck analysis:
We’ll review your close rates, your capacity to grow, the viability of your market, and your main growth targets

And if it just doesn’t make sense for us to work together, we won't sell you.